About Us

OUR STORY

To fulfill our mission, grants and scholarships are distributed across the country each year. The Taco Bell Foundation’s fundraising efforts help support our key educational initiatives, including our partnerships, and the Live Más Scholarship program.

1992

Taco Bell founded the Taco Bell Foundation, a 501(c)(3) non-profit, focusing on serving youth and community needs.

$114,000,000

The Taco Bell Foundation has awarded $114 million in grants and scholarships focused on education and career readiness.

1995

First partnered with Boys & Girls Clubs of America to support youth education and career-readiness programming.

2000

By 2000 the Taco Bell Foundation, in conjunction with Boys & Girls Clubs of America helped build 71 Teen Centers.

4,700,000

Since 1992 the Taco Bell Foundation has reached more than 4.7 million young people across the country.

2009

First National Fundraiser starts in restaurants asking customers to donate $1 to help support youth programs.

$1,000,000

In 2015 the Taco Bell Foundation launched the Live Más Scholarship, a $1 million scholarship fund, aimed at empowering 220 of the nation’s next generation of dreamers, innovators and creators.

2016

The Live Más Scholarship for Restaurant Employees launched, awarding 50 Taco Bell Team Members with scholarships.

Feed a Dream

For two weeks, and to celebrate the five year anniversary of the Doritos Locos Tacos, when customers purchased one a la carte item, Taco Bell donated 10 cents (up to $500,000) to the Live Más Scholarship program. Live Más Scholarship recipients helped produce the TV commercial and taco wrappers to launch the campaign.

2017

Taco Bell and the Taco Bell Foundation launch the Feed a Dream campaign.

Live Más Scholarship Renewal Program

In 2018, The Taco Bell Foundation launched the Live Más Scholarship Renewal Program to continue supporting our previous recipients along their educational journeys.

2018

The Taco Bell Foundation awards $3 million through its Live Más Scholarship programs.

Round Up

Through Round Up, Taco Bell customers have the opportunity to donate to the Taco Bell Foundation all year long by “rounding up” their total to the nearest dollar.

2019

The Taco Bell Foundation introduces Round Up in restaurants across the country.

$21,000,000

The Taco Bell Foundation has met its commitment to award $21,000,000 in Live Más Scholarships by 2021 to educate and inspire the next generation of leaders.