More About How To Enter


Please be sure to answer these three questions in your video:

  • What is your passion and how are you currently pursuing it?
  • How do you plan to use your passion to uniquely make a positive change in your community or the world?
  • How will your education help enable you to pursue your passion and make a change?  

Once you’ve created your video, visit our website during the application period and click “Apply.” Follow the on-screen instructions to fill out your information and submit your video.

For application help, email our scholarship management company at Be sure to mention you are applying for the Taco Bell Foundation Live Más Scholarship.



In 2021, the Taco Bell Foundation will be awarding $7 million in Live Más Scholarships: $1 million will be awarded through our new applicant program, $4.5 million through our renewal program for previous recipients, and $1.5 million through our program for Taco Bell restaurant employees.

The Live Más Scholarship for new applicants will award $1,000,000 to support 100 young adults. Awards will range up to $25,000. Taco Bell Foundation (Sponsor) reserves the right to award more or less than 100 scholarships and more than $1,000,000.00 in scholarships based on available resources and as determined by Sponsor in its sole discretion.



There will be one application, selection and award period per year. Here are the dates:

  • Application period: 8:00:00 a.m. PST on November 17, 2020 to 5:00:00 p.m. PST on January 20, 2021
  • Selection period: January 20, 2021 – May 17, 2021
  • Notification period: Recipients will be notified on or about May 17, 2021

See the Terms & Conditions for complete program details.